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Keywords in Seo Context
By: web agency novara, Thu Oct 4th, 2007
In the context of the Web, a keyword is a term that a person enters into a search engine to find specific information. Most people enter search phrases that consist of between two and five words. Such phrases may be called search phrases, keyword phrases, query phrases, or just keywords, but they all mean the same thing.
Your most important keywords are those best and most relevant search phrases you want your website to be found for on a search results page in Google. Good keyword phrases are specific and descriptive. It is better to have 100 highly-qualified visitors who find your site listed in Google under a particular search phrase than to have 1,000 visitors who find your site listed under a generic search phrase and then aren't that interested in what you offer once they get to your site. The more targeted and specific your chosen keywords are, the greater the chance that visitors to your site will find what they are looking for. You want a high "click-to-sales" or high "visitors-to-customers" ratio. As such, you need to start thinking like your customers. Determine what it is that they need, what problems they have, and what solutions you can offer to help them.
About the Author
I'm Chris, a highly trained, skilled, experienced and equipped webmaster of web agency novara , Internet Marketing Specialist and a Search Engine Marketing Strategist, SEO Expert who has been practicing optimization and Web site promotion for nearly a decade, with creazione siti novara
